Information Design Part 2

At the outcome of any meaningful conversation business or event there is often a record of the proceeding. Typically this record is used to explain to both those in attendance, or those not in attendance but with a wider interest, just what happened. In daily life the same is true. In all conveyance of knowledge or information between people the quality of this transfer is paramount.

We pay a lot of attention to how this works and how we maximise this facet of each assignment. We call the application of creativity and care to generic or specific content, visual and verbal - Information Design.

We all need reference and information in order to make decisions or learn new things. We are alive to new input as humans. We cannot avoid it either, 20,000 messages every day from every direction. The difference between a positive or negative, a valuable experience or otherwise is more often than not the care that went in to ensuring that the information was presented properly or relevantly. See more on this at Group Partners Wiki.